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The 3-Second Test · $249

You get three seconds.Find out what they see.

We show your homepage to a stranger with no context, score what happens, rank you against two competitors and hand you a short fix list, in order, in plain English.

Start the test: $249 →See a real report

Report in 24–48 hours · No obligation to continue

What we check

Your homepage has three seconds to answer three questions.

Each one lines up with a step your customer takes before they call.

  1. 01 / ClarityChosen

    What do you do?

    Can a stranger tell what you do, who it's for and what to do next? We check the words above the fold, including how hard they are to read.

  2. 02 / SpeedFound

    Is this worth my time?

    Slow pages lose people before they read a word. We measure how long your page takes to appear on desktop and on a phone.

  3. 03 / DesignTrusted

    Can I trust you?

    Layout, type, color and photos, judged separately from the words, so a good headline can't hide a dated design.

The part most audits skip

You're not just scored.
You're ranked.

A score on its own doesn't tell you much. So we run the same test on two competitors, the ones your customers see next to you, and rank all three.

Ranked on clarity (45%) + speed (40%) + design (15%), averaged across desktop and mobile.

A real report

Here's what one looks like.

Wills Wildlife Control, a Knoxville wildlife removal company. Their site already passed. The test still found what was holding it back.

3-Second Test · willswildlifecontrol.comAug 28, 2026

How you compare · You rank #2 of 3

  1. Competitor B87/100
    clarity 95 · speed 87 · design 60
  2. willswildlifecontrol.com86/100
    clarity 88 · speed 95 · design 59
  3. Competitor A27/100
    clarity 74 · speed 58 · design 40 · 21s to appear

What a stranger saw in 3 seconds (desktop)

What do they do?
Wildlife and animal removal and prevention (raccoons, squirrels, bats, skunks, snakes).
Who is it for?
Homeowners and businesses in Knoxville, TN dealing with wild animals.
What should I do?
Call or text the phone number.

Passed. But the words above the fold read at about a grade 13 level on desktop and 19 on mobile. The target is grade 8 or lower.

Fix list · first item

01

Show the phone number once in the hero (not three times) and use one main button style.

Repeated buttons of the same weight make it unclear which one matters most.

Low effort
Retested Aug 31, 2026, after the fixes

#1 of 3 · overall 86 → 95 · clarity 88 → 99

Competitor names hidden.

How it works

Test. Compare. Fix.

  1. 01

    The test

    You pay at checkout and tell us your website. That's all we need. No logins, nothing to install.

  2. 02

    The comparison

    We run the same test on all three sites, on desktop and mobile, so your score means something.

  3. 03

    The fix list

    Within 24–48 hours you get the report and a short fix list, biggest payoff first, with how much effort each fix takes.

What you get

$249

  • Desktop + mobile, scored on clarity, speed and design
  • Ranked against two competitors
  • A prioritized fix list, in plain English
  • Report in 24–48 hours
  • No obligation to continue
Start the test: $249 →Secure checkout by Stripe

Questions

Before you buy

What if my site is fine?

Then we'll tell you. Wills Wildlife's site passed, and the report said so. You still get your ranking and a fix list for whatever is holding you back.

Who are the two competitors?

We pick the businesses listed just above and below you when a customer searches Google for what you do, the ones competing with you for the same work.

Does it cover my whole site?

It tests your homepage, on desktop and mobile. That's the page most people judge you by first.

Do I have to hire you after?

No. The fix list is written so you, your web person or anyone else can do the work. If you'd like our help, we're here, but there's no obligation.

Can I read it without a tech background?

Yes. Plain English, short, and in order. No 40-page report.

“I thought my website was fine. William showed me what I couldn't see: what was slowing it down, what was creating confusion, and what needed to change. Once the changes were made, the phone was noticeably busier within about a week. Best money I've spent on the website.”
Tyler, owner of Wills Wildlife ControlTyler, Owner of Wills Wildlife Control
Clarity
88 → 99
Test rank
#2 → #1
Mobile speed
100

Start here

Find out what your homepage
is costing you.

The test is $249. We'll email your report within 24–48 hours.

Start the test: $249 →